From personalized baby shower gifts to a more sentimental idea, finding the perfect gift for new moms can be a challenge. The push present isn’t a new fad, though its recent resurgence has prompted many friends, families, and especially partners of pregnant women to start talking about what they are and where they came from.

A push present, also known as baby gift, push gift, or baby bauble, is a present that the partner gives to the new mother to commemorate the special occasion of the child’s birth. This celebration is marked by some sort of personalized gift, which is traditionally jewelry of any kind.

This one of a kind present can have its roots traced back to England and India. In England, new mothers were given elegant rings to commemorate their child’s birth. In India, mothers were given sets of gold jewelry for new babies. A mother usually received a more elaborate set for the birth of a baby boy, though baby girls were certainly celebrated with gold as well.

The first time the term “push present” was actually used in print was in 1992 by author Karen Heller. Until that time, the idea of a push present was largely passed around from person to person by word of mouth. Expectant mothers would drop hints, and families would suggest gift ideas. Recently however, the push present has become quite the presence in the media from celebrities receiving extravagant gifts. Fashion designer Rachel Zoe received a 10 carat ring from her husband Rodger in 2011, reality television star Peggy Tanous was given a Bentley in 2007, and Mariah Carey received a diamond and sapphire necklace from her husband Nick Cannon in 2011 after the birth of their twins.

There are no set rules of etiquette when it comes to push presents. As etiquette expert Pamela Holland says, “The standard is that there is no standard… This is far too intimate to have a rule.” Many women will let their husbands or partners know that they would love to receive a sentimental gift to celebrate the baby’s birth, though many men are now taking it upon themselves to find a meaningful and personal gift for the new mom all on their own.

Many women see push presents as a thoughtful opportunity to celebrate and commemorate their child’s birth. Whether its jewelry or another sentimental gift, the birth of a new child is always a happy occasion and should be celebrated.

Everyone uses negotiation tactics to get what they want, whether they’re haggling over the price of an item in a garage sale or discussing potential salary with a future employer. Most of the time, when you enter a negotiating situation you can expect the other party to use certain maneuvers to tip the scales in their favor. For example, you can expect a potential employer to offer you less money than they are actually willing to pay to give themselves negotiating room. And a buyer will usually act surprised at your stated price, no matter how reasonable it may be, to pressure you into lowering it.

Everyone uses these tactics, but that doesn’t mean that negotiations can’t be fair. Some tactics are acceptable, while others are downright sleazy. Tactics are part of the process, and you can use them and still maintain your negotiations on an honest level. In other words, the use of tactics doesn’t necessarily mean tricking or manipulating people.

Some tactics are simply tools to expedite the negotiation process; others are used to take advantage of the other person. To be successful in sales and business, you must be able to differentiate between the fair and unfair negotiation tactics so you can use the good ones to your advantage and deflect the questionable ones. Consider the following ten negotiation tactics and the methods you can use to deflect them:

Tactic #1: The Wince

The wince can be explained as any overt negative reaction to someone’s offer. For example, you might act stunned or surprised when your negotiating counterpart names their terms. This tactic tells your counterpart that you know your limits, which isn’t under-handed or dishonest. And wincing at the right time can potentially save you thousands of dollars. Keep in mind that when deals are negotiable, your counterpart will start high.

Of course, you won’t always be the wincer. Many times, especially in the sales profession, you’ll be on the receiving end of the wince. In this case, you can counter with the next tactic.

Tactic #2: Silence

In the negotiation process, silence can be your strongest tool. If you don’t like what your counterpart has said, or if you’ve made an offer and you’re waiting for a response, just sit back and wait. Most people feel uncomfortable when conversation ceases, and they start talking automatically to fill the void. Almost without fail, your counterpart will start whittling away his or her position when you use this tactic.

So what if you find yourself negotiating with a person who understands the importance of silence as well as you? Rather than wasting time in silence, restate your offer. Don’t make suggestions; just repeat your terms. This maneuver forces the other person to respond, and more often than not, they respond with a concession.

Tactic #3: The Good Guy/Bad Guy Routine

This sleazy tactic is often used in movies, where two detectives are interrogating a person who’s just been arrested. One detective seems unreasonable and inflexible, while the other tries to make it look like he or she is on the suspect’s side. This tactic is designed to get you to make concessions without the other side making any in return.

If you find yourself in a good guy/bad guy situation, the best response is to ignore it. Recognize this game for what it is, but don’t play along and don’t allow the good guy to influence your decision. The best technique is to let your counterparts play their game, while you watch out for your own interests.

Tactic #4: Limited Authority

This tactic is a variation on the good guy/bad guy routine, but instead of two people working over you, the one person you’re dealing with tells you that he or she must approve any deals with an unseen higher authority. Sometimes, this higher authority exists, but other times your counterpart will create this figure to gain an edge in the negotiation process.

So just because your counterpart tells you, “It’s out of my hands,” don’t automatically assume the person is being honest. In this type of situation, two options exist: one, ask to deal directly with this so-called higher authority; or two, test the limits of your counterpart. You may find that although the other person has used this tactic to force you into backing down, if you keep at him or her, you may get what you want.

Tactic #5: The Red Herring

This technique comes from fox hunting competitions, where one team drags a dead fish across the fox’s path to distract the other team’s dogs. At the bargaining table, a red herring means one side brings up a minor point to distract the other side from the main issue. Effective and ethical negotiators generally agree that this tactic is the sleaziest of them all.

When your negotiation process is bogged down with a minor problem, and your counterpart insists on settling it before they’ll even talk about more important issues, then you are probably dealing with a red herring. In this case, use extreme caution, and suggest setting the issue aside temporarily to work out other details.

Tactic #6: The Trial Balloon

Trial balloons are questions designed to assess your negotiating counterpart’s position without giving any clues about your plans. For example, you may ask your counterpart, “Would you consider trying our services on a temporary basis?” or “Have you considered our other service plans?” Essentially, these types of questions put the ball in your counterpart’s court, and the nice part about them is they aren’t really offers. They allow you to gain information without making a commitment.

When you’re on the receiving end of a trial balloon question, you may feel compelled to answer it thoroughly. To maintain your edge, resist this temptation and counter with another question. For example, if someone asks, “Would you consider financing the house yourself?” respond, “Well, if I did, what would your offer be?”

Tactic #7: Low-Balling

Low-balling is the opposite of the trial balloon. Instead of tempting you to make the first offer, your counterpart will open the process with a fantastic offer. Then after you agree, they start hitting you with additional necessities.

For example, say you see an ad for a product priced lower than other stores. But then after you agree to buy, the sales representative uncovers the hidden costs, such as shipping or installation. In the end you probably pay more than you would have at another store listing a higher price on the product. To avoid falling victim to this tactic, ask your counterpart about additional costs before agreeing to any deal.

Tactic #8: The Bait-and-Switch

Similar to low-balling, the bait-and-switch tactic should be avoided. Your counterpart may try to attract your interests with one great offer, but then hook you with another mediocre one. This tactic will almost always burn you, unless you can recognize it. If your counterpart were really able to offer a genuinely good deal, they wouldn’t have to resort to bait-and-switch.

Tactic #9: Outrageous Behavior

Outrageous behavior can be categorized as any form of socially unacceptable conduct intended to force the other side to make a move, such as throwing a fit of anger or bursting into tears. As most people feel uncomfortable in these situations, they may reduce their negotiating terms just to avoid them.

However, the most effective response to outrageous behavior is none at all. Just wait for the fit to die down before reacting, because emotional negotiations can result in disaster.

Tactic #10: The Written Word

When terms of a deal are written out, they often seem non-negotiable. For example, when was the last time you negotiated a lease, or a loan, or even a service contract that was typed up in advance in an official-looking document? You probably assumed these deals were non-negotiable, and for some reason most people make the same mistake of accepting terms that appear in writing.

The best defense against this tactic is simply to question everything, whether it appears in writing or not. You’ll inevitably run into some standard, non-negotiable documents, but it never hurts to ask questions. You may be surprised how many contracts actually are negotiable when challenged.

Better Negotiations in the Future

People have used these ten negotiation tactics for years, but that doesn’t mean they are always fair. So before you rush into your next negotiation situation, make yourself aware of these tactics and how they affect the process. When you learn the uses and defenses of these negotiation techniques, you can reach more mutually beneficial agreements and win more sales on better terms.

Biography

Often principals prepare business plans, develop financial statements and projections, and begin reaching out to their contacts expecting their good looks, exceptional personality, and reputation to draw capital. Perhaps this was enough in 2005. But in the year 2010, times have changed. The landscape is different now. First, you may have to contact a much wider group of investors. Second, even experienced investors are very focused on substance and preparation. Third, investors need very clear and detailed help understanding the commitment they are making, the risk mitigation included, the preparation applied, and the process this investment will go through. Presenting your investment with this in mind is a key step toward accomplishing this and the process of putting that presentation together is absolutely critical and possibly the preiminent first step to accomplishing this end.

What are the steps to developing a great rental real estate investment presentation?

The major steps are:

1. Prepare a presentation that presents the investment fully.
2. Rehearse the presentation developing compelling supporting information and highlighting defining investment factors.
3. Study your audience so that you are fully prepared to answer their questions and inspire confidence.
4. Ensure you all equipment and materials prepared and ready to distribute to the investors.

Let’s discuss each item in more detail.

The presentation should:

• Define what the investor is buying, what the total investment is, what the terms of the investment are, what the return is projected to be, risk mitigation steps and risks to the project.
• Define how the project or projects to be purchased are targeted.
• Provide a clear description of management, marketing and leasing, maintenance and support, and accounting and finance.
• Explain the exit.
• Define the financial and operational assumptions underpinning the investment.
• Provide photos of the project or representative photos of the projects intended for acquisition.
• The presentation should be an easy read and slides should be structured to provide a reasonable amount of information. Break up information if you have more than 7 items on a chart.

Prior to presenting to your investors, you should plan and conduct two or three rehearsals. The rehearsals will tighten up the presentation material and will allow you to organize thoughts and key points for each page. Work during the rehearsal to develop a pointed, sharp, compelling, emotionally commanding presentation. At the same time, the rehearsal should help you keep it brief.

Focus in preparing the presentation and during rehearsals on who your audience is. Understand their knowledge base. Try to determine what questions they will have. Rehearse your answers carefully.

Before the presentation, review your presentation material, your handouts, the condition of the room, check your equipment, check your appearance, and verify attendees. Check the night before and arrive early to reverify at the time of the presentation.

Taking this approach will provide a sharper more effective presentation and may be the difference between success and failure.